Tag Archives: social media

Cannes Lions: Social Media Highlights

I just returned from a week at the Cannes Lions, where the world’s best creatives competed for advertising’s equivalent of a Pulitzer Prize or Oscar. Photo here is of Jonathan Mak, the youngest winner of a Cannes Grand Prix ever. Ogilvy China’s chief creative, Graham Fink, commissioned Jonathan to do an image for Coke that

Indonesia: The Next Big Thing in Digital

This infographic and below video were created by students of Michael Netzley at Singapore Management University. Nice work, @hicais, @mavechan, @sugerine and @trixiayong! Any of you interested in a summer internship at Ogilvy? Send me an email. More from Netzley’s students can be seen on the class wiki.

Infographic: China's Social Media Evolution

Six months ago Ogilvy’s China social media team created an infographic to show some of the local platforms thriving in place of the major international equivalents. Since then, new social media platforms have become relevant – on both sides of the Great Firewall – and so the team reworked the infographic. They have also widened