Tag Archives: China

China’s Online Dating Booms, To Reduce Choice

In contrast to online dating in the United States and Europe – where people turn to the Internet to increase choice – Evan Osnos writes in The New Yorker this week about how Chinese netizens use dating sites to narrow their choices. “I once watched a twenty-three-year-old woman search for dates in Beijing, where there
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10 Predictions for China's Internet in 2011

Been meaning to post this list of prediction for China’s Internet from Dick Wei of JP Morgan for a while. Although published in January, all the predictions look valid still in late March! Any predictions you would add (or change)? (1) eCommerce to see wider adoption, driven by convenience, lower-price alternatives to traditional retail, and
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Infographic: China's Social Media Evolution

Six months ago Ogilvy’s China social media team created an infographic to show some of the local platforms thriving in place of the major international equivalents. Since then, new social media platforms have become relevant – on both sides of the Great Firewall – and so the team reworked the infographic. They have also widened
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Social Media in China: Why and How

This quick overview of why and how companies have used Social Media to engage with China’s online culture was written by Andrea Fenn, a Shanghai-based member of Ogilvy’s social media team. A version of this was published the February Shanghai Business Review. By Andrea Fenn When in the mid-2000s automobile brands like Volkswagen or Honda
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