This post originally appeared on http://www.campaignlive.co.uk/news/1305651/Global-viewpoint-Hong-Kong/?DCMP=ILC-SEARCH

With the explosion of social media in recent years, you might be hard pressed to find a marketing expert who doesn’t recommend it as part of any business strategy.

But, is it really worth the time and effort to build a social media presence?

The BBC’s Ashleigh Nghiem speaks to Dan Sloan, Editor-in-Chief, Nissan Global Media Centre and Thomas Crampton, Global Managing Director, [email protected], about social media’s advantages and challenges.

Watch more reports on Asia Business Report’s website

Sign Up

Enter your email address below to subscribe to the mailing list and register for Social On Us, the [email protected] webinar series.


Newsletter updates
Webinars invites

Leave a Reply