Yet another reason to love the styling of the MadMen series: They revived the New York Herald Tribune.
David W. Dunlap of the NY Times wrote a great story in 2004 that prompted an uproar among former Herald journalists.
The NY Times and Herald were rivals, until a printer’s strike killed the Herald in the 1960s. One quote from Dunlap’s article:
When Mr. Bigart joined The Times in 1955, one of his new colleagues, Arthur Gelb, asked him, “Homer, how can we make The Times more like The Tribune?”
“Turn off the air-conditioning,” Mr. Bigart answered.
Appropriately, the dispute over Dunlap’s article involved alcohol, an impossibly tight deadline and great writing:
Did Herald reporter Sanche de Gramont really rush straight from a heavy session at Bleeck’s bar to write his Pulitzer Prize-winning coverage of opera star Leonard Warren death while performing on stage at the Metropolitan Opera House?
Dunlap’s follow up story included many rival accounts of that evening and is even better than his excellent first story.
A side note on something few people seem to know: Manhattan’s Times Square is named after The New York Times and Herald Square is named after the NY Herald.
This image comes from Season 1, Episode 4, New Amsterdam, 33.38.