Google Suggest across 9 languages

Do Google’s search suggestions vary by country and language?

Blogger Akky Akimoto compiled the above table suggested by Google across 9 languages when you type in a single letter. (See Akky’s blog for a more readable version)

A – Amusing examples

“a” – “Amazon” in English, German, Italian and Korean. In French, however, it suggests “ANPE”, the unemployment agency.

“b” – “bebo” in English, German and Italian, but “baidu” in simplified Chinese.

“m” – “myspace” in English, German and Italian. In Japanese, however, social network “mixi”.

B – Biggest winners

“facebook” turns up for “f” in 6 languages (the other 3 turn up “firefox”)

“hotmail” turns up for “h” in 7 languages (All apart from simplified Chinese and Russian)

“Wiki” or “Wikipedia” turns up in 7 languages. (In China, where Wikipedia is banned, the suggestion for “w” is Google rival Baidu. In Russia you get mail.ru)

C- Caveats

1 – English, German and Italian are identical. I don’t think Germans and Italians who type “v” are looking for “Verizon Wireless”!

2 – In China, Japan, Korea and Russia, Google is not the market leading search engine and many users would not use the roman alphabet.

Any other thoughts on this table of results?

Sign Up

Enter your email address below to subscribe to the mailing list and register for Social On Us, the [email protected] webinar series.


Newsletter updates
Webinars invites

Leave a Reply

9 comments

  1. This is interesting and probably useful to some. Do you know what the pink shading means? I didn’t find a legend on his site.

    Good post.

  2. Ooops, @kirbstr (Twitter) showed me what is now obivous: pink is different than English.

  3. iz7t

    Why would anyone enter a domain name in the search field? Or are all these suggestions from Chrome’s address bar?

  4. @iz7t

    I have previously heard that a large portion of searches actually consists of people entering urls.

    If you are on broadband it can be quicker than typing it out.

  5. Ray

    The chart is cool! Thanks, Tom and Akky!

  6. Daisy

    The source material is a bit dated. Kelly Blue Book and NBC Olympics haven't been at the top of k and n since back in September. I have been keeping a fairly well updated time series for each letter on the English suggest page. Tracking the Zeitgeist has always amused me.

  7. Daisy

    The source material is a bit dated. Kelly Blue Book and NBC Olympics haven't been at the top of k and n since back in September. I have been keeping a fairly well updated time series for each letter on the English suggest page. Tracking the Zeitgeist has always amused me.

  8. Daisy

    The source material is a bit dated. Kelly Blue Book and NBC Olympics haven't been at the top of k and n since back in September. I have been keeping a fairly well updated time series for each letter on the English suggest page. Tracking the Zeitgeist has always amused me.

  9. Daisy

    The source material is a bit dated. Kelly Blue Book and NBC Olympics haven't been at the top of k and n since back in September. I have been keeping a fairly well updated time series for each letter on the English suggest page. Tracking the Zeitgeist has always amused me.